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Internet Marketing - Search Engine Marketing (SEM)
A website needs broad visibility and top search engine rankings in order to succeed online. Internet Marketing is website advertising, and name branding, on the World Wide Web. To be successful,
Internet Marketing has to be approached from multiple angles and has to
be consistent over time.
Internet Marketing includes: search engine marketing (SEM) ... such as pay-per-click sponsored advertising (PPC), social media optimization (SMO), search engine optimization (SEO) for organic "free" search engine ranking, and marketing of products and services on other websites.
When skillfully orchestrated, these marketing strategies will produce effective results.
Internet Marketing combined with search engine optimization
(SEO) creates the best possible results.
Click here to view all testimonials.
Our Search Engine Marketing Strategies - Grow Your Business -
Strategic Planning With Clear Objectives ™
Our Marketing Strategies Include:
Niche Marketing
Primary Keyword Selection
Search Engine Optimization
Pay Per Click Advertising, Marketing and Management
Link Building - Back-Links - Reciprocal Links
Monitoring Your Results
Niche Marketing
Our marketing strategies include finding your niche on the net. Successful
niche marketing is finding the right location for your
business on the internet.
General Internet Marketing is broad and does not focus on any particular area or
category. Niche marketing targets the people who are interested in what you have to offer
and is a good way to create site traffic and name branding.
Primary Keyword Selection
Proper research and
selection of primary keywords is paramount.
Keywords are the backbone of successful online marketing services.
Pay Per Click Advertising, Marketing and Management
Sponsored Links, Google Adwords, etc. are examples of
Pay-Per-Click, Ad Placements. Effective PPC is dependent on using the best keywords
that fit your niche market. Search engines charge different amounts per keywords.
Frequently used keywords will command a higher click cost.
Clicks are leads that direct someone to your site. PPC advertising is a good way to
create site traffic and name branding.
Niche marketing helps drive traffic that is looking for what you offer, as opposed to
random traffic coming to you from a broader, less targeted marketing.
Click here for pay per click management and pricing information
Link Building - Back-Links - Reciprocal Links
A back-llnk is created when
another website links back to your site. Back-links are a very important part of
effective internet search marketing and search engine
optimization.
Reciprocal links are links built between your site and another site. It is usually based on swapping links. It is therefore reciprocal.
Back-links are an important form of advertising and a great way to create site traffic
and name branding.
We Create Highly Valued Back-Links
A highly valued back-link is a link to your site from another site that has content
relevant to your web page content. That link also has a high page rank value. "Page Rank" is a Google
formula used to establish the quality of a web page. If the back-link is from a web page
that has a high page rank value, and has a clear content relationship to your web page,
it will dramatically improve your site's search positioning, listing and create site
traffic and name branding.
Click here for link building guidlines and pricing information.
Monitoring Results Weekly monitoring of your
campaign allows us to adjust the campaign (if necessary) to maximize traffic.
Testimonials
Indiana Market & Catering
"Best Dinner Caterer"
New York Magazine
www.IndianaNYC.com
Keywords:
events catering new york
"To Whom It May Concern:
We were looking to further increase web traffic to our website and hired Norman Bacon
for
search engine optimization (SEO), & marketing, SEM. During
the past year, Norman has provided Indiana Market & Catering with notable service and
results. Due to increased web traffic, which I can attribute to Norman’s hands-on
approach, our sales are way up……..even in a sluggish economy.
We were new to the SEO/SEM process, and Norman patiently answered our questions to
figure out what worked best for our company. He continuously provided timely feedback
with detailed updates and reporting. We are extremely happy with our listings on the
major search engines and would recommend Norman's SEO/SEM services to any business."
Sincerely,
David Turk
Owner
********************
Click here to view more testimonials
Our Commitment
We are committed to our client's success. By employing our skilled techniques your site will receive
more internet visibility.
We stand behind our work, our clients, our word.
**********************
Norman Bacon,
Internet Marketing, Website Advertising, Website Marketing Company
Hudson Valley New York, (NY)
Search Engine Marketing (SEM),
Search Engine Optimization (SEO),
Pay Per Click (PPC),
Link Building,
Custom Website Design,
Website Hosting & Management,
Copy & Content Writing,
Graphic Design & Logo Design,
Free Consultation
"Go with someone who is qualified and someone you can trust.
I stake my reputation and company success on our expertise and integrity."
Norman Bacon
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